Australian Newsagency Blog

Betcard was touted to newsagents as the next big thing. It was going to revolutionise gambling. In NSW especially the state newsagent Association, NANA, got right behind the opportunity. It seemed a sure thing since newsagents were told that Saatchi and Saatchi (as reported in B&T) and Channel Sports were behind the betting play. Newsagents were asked to prepay for Betcard stock. More than two years on, newsagents are chasing a refund for the cards they purchased. There’s not a word from Betcard nor the companies touted as being behind Betcard nor from the NANA Directors who so strongly supported Betcard to newsagents.