This week’s New Idea hit the shelves three days early - Friday last week - with the Belinda Emmett feature. Woman’s Day came out as usual on Monday with a similar feature. The three days have made a difference in my newsagency and others I have spoken with - New Idea is ahead of average weekly sales by 20% and Woman’s Day behind by 15%.
New Idea beats Woman’s Day?
Mark
November 24th, 2006 · No Comments
Category: marketing
0 responses so far ↓
There are no comments yet...Kick things off by filling out the form below.
Leave a Comment