Australian Newsagency Blog

A blog on issues affecting Australia’s small businesses, newsagents, media and small business generally.

Is this the newsagency of the future?

Mark
January 8th, 2007 · No Comments

An average 7 Eleven store in Hong Kong has between 200 and 300 magazine titles - many more than you will see in a 7 Eleven store back in Australia. They’re displayed as shown in the photo:

7eleven_mags.JPG

Many magazines are sealed, even non adult product. The manager I spoke with told me this was to stop people reading them. Not all stores I saw had the magazines bagged this way.

While Hong Kong leads the world in many areas, magazine retailing is not one of them based on the displays I have seen. However, considering that they carry barely 20% of what you see in an average newsagency maybe they are leading. They control their range so it must be working for them.

Category: Newsagency challenges · magazines

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