Australian Newsagency Blog

A blog on issues affecting Australia’s small businesses, newsagents, media and small business generally.

Traffic jam for caravans and camping

Mark
March 29th, 2007 · No Comments

caravan.JPG

Driving toward Caulfield Racecourse today I noticed a long line of cars, snaking back well over a kilometre. The car parks were almost full and the traffic was stopped. It turns out that they were headed to the racecourse for the Caravan Camping and Touring Supershow. I had no idea that caravans and camping were so popular. We sell caravan and camping magazines and sales are okay but not as good as the traffic jam suggested. It’s got me wondering what the disconnect is here because I want the people in the traffic jam coming to my shop to buy their magazines.

The traffic jam shows there is a market and I am sure these people want to connect with their interests outside of the show season. I can help with that through the magazines I have. Hmmm…

Category: magazines

0 responses so far ↓

  • There are no comments yet...Kick things off by filling out the form below.

Leave a Comment

no captcha image? hit the refresh button on the rightRequest new captcha image