Australian Newsagency Blog

A blog on issues affecting Australia’s small businesses, newsagents, media and small business generally.

The Age gets better at stuck on ads

Mark
July 4th, 2007 · No Comments

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I missed this stuck on ad in The Age on Saturday as it was not on my home delivered copy. At least this time they are not covering the masthead or a headline.

As a retail newsagent I wish I could offer my regular customers a deal like this. All this promotion seeks to do is shift people from being my customers to home delivery - higher cost and less of a return from anywhere else.

Category: Newspaper marketing

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