Australian Newsagency Blog

A blog on issues affecting Australia’s small businesses, newsagents, media and small business generally.

Plush therapy

Mark
January 22nd, 2008 · No Comments

therapy.JPG

The chap in a suit walked into the shop, headed straight to the display of bears and other plush and thrust his arm deep inside.  Therapy he said when I shot him a glance. 

While this happened in one of our gift shops and not a newsagency, it made me think about therapeutic opportunities we provide in retail.  I am sure people visit a newsagency for the comfort of memories from their old home in our foreign language newspapers or to fantasise in the pages of car or travel magazines or to buy a dream with a lottery ticket. 

The chap withdrew his arm from the bears and told me he likes to visit every few days, he finds touching the bears calming.

 

Category: Gifts · retail

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