Australian Newsagency Blog

A blog on issues affecting Australia’s small businesses, newsagents, media and small business generally.

Cheap cards turn me off

Mark
February 19th, 2008 · No Comments

I was at a premium retail business yesterday and walking into the shop I passed a stand of $1.00 “quality” cards.  I thought what an odd message - I pass cheap cards as I enter a premium business.  Why not better quality cards?  Because they don’t sell said the retailer.  When did you last try?  Well, I haven’t.   Why make the decision for the customers?  It’s frustrating sometimes seeing confusing messages like this.

Category: Greeting Cards

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