Australian Newsagency Blog

We are experimenting with small toy/plush products at the counter in one of our stores. We think they will be a good impulse item!

This is part of our play outside the traditional newsagency mix of confectionery at the counter. Think about it - in a major centre with, say, 200 stores, confectionery is available from at least 30 outlets whereas small plush like this is in one, maybe two outlets. While some small plush will work better than others, we are committed to experimenting to find a good mix for newsagencies.