Australian Newsagency Blog

A blog on issues affecting Australia’s small businesses, newsagents, media and small business generally.

Opportunistic magazine retailing

Mark
April 29th, 2008 · 1 Comment

mortgage_2008.JPGYour Mortgage, Money and other titles in the mortgage / personal finance space have come into their own with the credit crunch and increasing interest rates. To leverage the fear around increasing mortgage rates we are placing these titles in a more prominent position so people who would have an interest in the issue but not the overall category see them and, buy.

Category: magazines · retail

1 response so far ↓

  • 1 Jk // May 2, 2008 at 10:39 PM

    I put those next to porn…
    it works ;p

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