We have Melbourne Formal magazine in our Forest Hill and Frankston stores. It’s a challenging title to locate. While it looks like it would be more at home in with wedding magazines, we have placed Melbourne Formal with the higher volume weeklies since we suspect this is closer to the market for the title. Mums and daughters frocking up for formals are probably not looking for such a specialist title.
2 responses so far ↓
1 Jarryd Moore // May 24, 2008 at 1:42 AM
The cover is an interesting choice for the title. I would think the target market for a ‘formal’ magazine would be young ladies? The cover doesn’t exactly portray this.
2 ashleigh jess // May 25, 2008 at 11:25 PM
what are you trying to say “Jarryd?”
thats me on the cover….
im 16
Leave a Comment