Australian Newsagency Blog

A blog on issues affecting Australia’s small businesses, newsagents, media and small business generally.

Chat crossword titles

Mark
June 7th, 2008 · 2 Comments

chat_june08.JPGThe Chat branded crossword titles are not good sellers in any of our newsagencies.  We are giving them a final chance by placing them away from the crossword section and with the Chat weekly magazine.  With our crossword category growing more than 20% year on year and these Chat titles going nowhere this latest move is their only hope of staying with us.

Category: magazines · marketing

2 responses so far ↓

  • 1 Tony Hubner // Jun 9, 2008 at 7:29 AM

    Thank you for posting these tips. They are always helpful. This blog is a great resource even thought I am not a newsagency.

  • 2 Terry Thelwell // Jun 11, 2008 at 2:43 PM

    As the Circulation manager for Lovatts Publications. I visit many Newsagents around Australia. Your comments regarding the sales, or more to the point lack of sales of many of the overseas crosswords is repeated over and over again. I fail to see why many agents continue to tie up your valuable space and a drain your overdraft with non selling products. Be selective, reduce your range and financial outlay. Give better displays for the best selling titles and improve your income

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