Australian Newsagency Blog

Computerworld has published an excellent article by David DeJean on e-paper. The future of e-paper is “excellent” because it is an excellent entry point for people new to e-paper, providing some good background material. Newsagents ought to read about developments around this technology in which several publishers have invested. The final paragraph summarises the economic case.

Overall, there is a feeling of potential about e-paper that’s fueled in large part by the size of the current market for publishing on paper. If e-paper grows from its current 0.1% of that market to even just 3% or 4%, said Peruvemba, “you’ll be looking at a $400 billion market.”

Eliminating distribution costs adds to the commercial appeal of e-paper for publishers. Instead of selling a new product every day, they sell recharge.