Australian Newsagency Blog

A blog on issues affecting Australia’s small businesses, newsagents, media and small business generally.

Newspaper coverup hides date

Mark
October 12th, 2009 · No Comments

age_oct1209.JPGThe date is covered on The Age newspaper masthead today by an ad for Lite n Easy.  The ad also covers most of the crest of the newspaper.  The is the same and and placement from October 5.  If the crest, company motto and date are not that important, why not incorporate a permanent ad block in the masthead?  These ads disrespect the medium and the brand.

Category: newspaper masthead desecration

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