We are promoting New Idea at our counter - between our two busiest sales points - this week. We felt the Schapelle Corby cover story would resonate and rive sales. It’s working well - sales are strong. New Idea has had an excellent few months in our newsagencies - this display leverages off that growth. Our plan is to take the display down on Wednesday.
Schapelle Corby sells magazines
Mark
December 22nd, 2009 · 3 Comments
Category: magazines · visual merchandising
3 responses so far ↓
1 shaun s // Dec 22, 2009 at 6:55 AM
most of my deliveries from monday went missing i retrieved all but WD and NI a few bundles of each went missing so i have sold out in one day on one of the biggest weeks of the year , so off i go shopping at woolies again to make up stock ..
2 Luke // Dec 22, 2009 at 7:41 AM
gordon and gotch have been hopeless this xmas, we have had missing bundles every delivery for the past 3 weeks including NI from yesterday and noone at support has a clue what is going on. As a precaution I rang on friday to confirm numbers but they still are a no show, we get all the small titles but no big sellers.
We have found Network to have been the best for delivery and returns over the period, which is a huge change from last year when they were the bad ones. Great work to all at network for lifting your game but GG is going the way of NDD in my eyes. Publishers should take note of the distributors that are holding your titles back from sale by not getting the stock into newsagents.
3 shaun s // Dec 22, 2009 at 7:54 AM
i am with you luke GG are loosing the plot
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