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ACP partners with Samsung for Galaxy Tablet App

Check out this announcement from ACP Magazines yesterday about their partnership with Samsung and an App for Magshop on the Galaxy Tablet – the tablet device Apple tried to block being released:

ACP Magazines partners Samsung for GALAXY tablet app

December 13

ACP Magazines today announced yet another first in Australian magazine publishing, partnering with Samsung to embed ACP’s Magshop digital newsstand application on the newly released GALAXY 10.1 tablet.

The Magshop digital newsstand app will be preloaded onto all Samsung GALAXY tablets in Australia, starting with the release of the GALAXY Tab 10.1.

The news creates further choice for Australian consumers who are embracing digital editions of their favourite magazines.

Magshop offers the largest array of Australian magazines in the app marketplace: digital versions of more than 50 titles across the widest variety of interest areas including fashion, celebrity, motoring, sport, food and lifestyle.

Users can purchase a download of the latest issue, or subscribe to some of Australia’s biggest magazines, for up to 30% off the recommended retail price of the print editions. Exclusive to Samsung GALAXY Android devices, consumers can browse four free sample magazines from a selected range that includes CLEO, Rolling Stone, Wheels and Good Food. “Consumers expect to access our magazines on a range of platforms and devices,” said ACP Magazines Digital Director, Carl Hammerschmidt.

“The placement of our Magshop app preloaded onto Samsung tablets means that we can give audiences the choices they require around how they consume our magazines. This is the latest important step in our digital distribution strategy and we are pleased to be partnering with Samsung on such a ‘talked-about’ tablet. It once again shows that ACP is leading the way in the digital media space.”

No other Australian publisher, or tablet manufacturer, is able to provide as broad a range of Australian titles for tablets and mobile devices across such a broad range of categories as ACP Magazines.

Users can purchase as many different titles as they like – including CLEO, Top Gear, Dolly, NW, Shop ‘Til You Drop, Rugby League Week and other popular ACP titles – and they are notified once a new magazine is available within their subscription.

The Magshop app also allows users to manage and renew print subscriptions to all ACP titles, which are available in the online subscription portal, and also find their nearest stockist or newsagent for any of those titles anywhere in Australia.

Mr Hammerschmidt said that in future subscribers would be able to subscribe to print and digital bundles, creating the ultimate convenience for how and where they can consume their magazines.

While some newsagents will be angry about this move, it makes sense for ACP and other publishers for that matter.  Publishers need to go where there can monetize their content.

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