Apple continues to innovate and disrupt. Those who thought the iPod or iPad were end games need only look at the company’s video related moves. I am glad I don’t have shares in any free to air or cable TV company.
But we in print can’t be complacent. There are reports of disruptive moves around print.
If the Apple TV moves are anything to go by the company will continue to innovate in the print – book, newspaper and magazine space – as it has done in music and is doing in video.
We, all of us, need to factor these moves into our business planning.