The Saturday Age today is in broadsheet format and this is confusing some shoppers brought to the products through the fanfare of this week’s launch to a tabloid format.
Is The Age broadsheet or tabloid?
Mark Fletcher
March 9th, 2013 · 6 Comments
Category: Newspapers
6 responses so far ↓
1 Brendan // Mar 10, 2013 at 9:36 AM
Perhaps Fairfax see the age as a table paper at weekends even while they try to attract commuters. This will confuse customers and maybe a paper that needs a dining table to read it on is now defunct anyway.
2 Mark Fletcher // Mar 10, 2013 at 9:55 AM
Today, again. Customers will be confused.
3 Peter // Mar 10, 2013 at 10:25 AM
Same thing with the SMH Compact (Tabloid) Mon to Fri and Sun which was always Tabloid and Saturday Broadsheet. By the way the Canberra Times (also Fairfax) has not changed it is still Broadsheet Mon to Sat and Tabloid Sun like the SMH was and I think the Age (not sure what it was on a Sunday).
4 Jarryd Moore // Mar 10, 2013 at 12:01 PM
So much for brand consistency.
5 peter stewart // Mar 11, 2013 at 6:46 AM
I had some fun with some customers, and told them that the SMH had changed back because the compact format was not popular…
there will be some confused people again today (monday)
6 Brendan // Mar 11, 2013 at 5:45 PM
My post was rather confusing too. I meant to get across that they will probably win over commuters with the Mon to Friday format and think that a broadsheet format will work at weekends. I’m for trhe same format everyday but it will be interestng to see what the readers think.
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