With winter sports finals in full swing at local and state levels, now is an ideal time for newsagents to show their colours to both support local teams and to show customers and passers-by how we can help them show their support for local teams.
From crepe paper to cardboard to balloons, newsagencies are the go to places for showing team support. But we need to promote this more. The key to making this work for your business is to show off your engagement – in supporting a team and in showing what you have to sell and maybe the services you provide.
The newsagency channel can promote sports team support far better than the major retailers. This is an opportunity for the newsagency channel to shine. Show people your local credentials and why they should shop with you.