OzLotteries, the online lottery agent, is set to experience even more growth as they actively promote selling the winning ticket in the winning Powerball ticket in last week’s $30 million jackpot. Their email to their customer database is appropriately happy. That you can buy a ticket in the next draw in a couple of clicks direct from the email reinforces the ease with which one can purchase lottery tickets online.
As any newsagent selling a lottery ticket winning millions will know, it can dramatically increase sales. This $30 million connected with OzLotteries will boost their sales – especially with their excellent marketing.