Click on the image for supply and return detail to see for yourself the supply and return data for Puzzler Simply Code Crackers and tell me if you think I am wrong to complain about oversupply of this title by Network Services in one of my newsagencies.
Issue 1/5/13: Supply 5, returned 1. 5/6/13: 6/1. 3/7/13: 6/5. 1/8/13: 7/5. 29/8/13: 9/9. 26/9: 10.
The magazine allocations experts at Network have been increasing my supply without justification.
Talk any supplier to newsagents and they will tell newsagents don’t respond to emails and rarely engage with opportunities. They will tell you newsagents are time poor. One reason newsagents are time poor is because they have to deal with a magazine distribution model that burdens them in out of data business practices and because they have to spend time chasing errors that bleed them of cash in addition to time – like this creeping oversupply of Puzzler Simply Code Crackers.
Newsagents strike out at all magazines because of the oversupply of some.
When the pick over the caracas of this world, an anthropologist will discover that the magazine opportunity in our channel was killed off by very few behaving selfishly while those who should have been concerned sat on the sidelines, on their hands.