I was in a newsagency last last week and they had their frankie magazine in the magazine department, the frankie diary with diaries and their frankie calendar with their calendars. I urge newsagents to put all frankie products together – you’re more likely to increase sales. In one of my newsagencies we sold a magazine, diary and calendar to a shopper who came in to purchase the magazine.
This is basic retail – place stock to sell in the most efficient way possible. Think like your customer.