Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Here’s a bagged magazine that is working

Mark Fletcher
December 8th, 2013 · No Comments

baggedmagworkingThe latest issue of Girlfriend is selling well for us, offering an example of a bagged magazine done well and riving sales. The packaging is the key – the promotion of freebies as well as $80,000 in prizes. They package looks like bonus value rather than what many others do in bagging old issues with a current issue. This bagged issue of Girlfriend should sell out for us.

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Category: Bagged magazines · magazines

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