Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

More discounted magazines

Mark Fletcher
December 11th, 2013 · 6 Comments

cherapmagazinesWoman’s Day, NW and OK! for $9.95. Newsagents are sent the original titles at full price and the discount pack as well. These are coming so often now that customers have been and are being educated. The net value of the titles is being eroded and we lose margin dollars as a result. I’m certain that we’re not getting values from these discount packs.

6 likes

Category: magazines

6 responses so far ↓

  • 1 Wendy // Dec 11, 2013 at 1:41 PM

    Not to mention no longer receiving full priced NW mag, only when it’s bagged as in this case.

    0 likes

  • 2 Mark // Dec 11, 2013 at 6:42 PM

    Can’t you take them out and sell separately?

    1 likes

  • 3 Peter Stewart // Dec 12, 2013 at 6:06 AM

    no you cannot take them out and sell them separately, they have different or marked barcodes

    0 likes

  • 4 Gary // Dec 12, 2013 at 8:18 AM

    same barcode, but with a not for “sale individually” which you can just rule out with a black sharpie :p

    0 likes

  • 5 Jenny // Dec 12, 2013 at 8:37 AM

    I have run out of NW so I will be selling some individually. Why lose more sales?

    1 likes

  • 6 Brendan // Dec 12, 2013 at 8:00 PM

    As an aside, isn’t it interesting having the ability to produce system created bar codes when required.

    0 likes

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