Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Magazine publishers need to more clearly promote double issues

Mark Fletcher
December 24th, 2013 · No Comments

While we have tried to catch people before they purchase one of the weekly magazines with a double issue some have slipped through. ┬áSome customers won;t care while others will come back – kicking off the store refund policy.

I’d like to see magazine publishers more clearly identify double issues in future.

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Category: magazines

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