Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Chinese New Year cards working at counter

Mark Fletcher
January 18th, 2014 · No Comments

chinese-new-yearWe are finding the placement of Hallmark Chinese New Year cards at the counter is working for us.

Chinese New Year cards are more of an impulse purchase than a destination purchase – hence the ideal location for customers to add a card or a red packet to their basket – it’s important we offer both options.

These cards can sell to a range of nationalities.

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Category: Greeting Cards

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