IPS has been promoting The Saturday Paper to newsagents in advance of the launch in a couple of weeks. They are reminding newsagents that our commission will be 27%:
The much-anticipated launch issue of The Saturday Paper – Australia’s first new national newspaper in forty years – is out March 1.
From the publisher of the Monthly and Quarterly Essay, The Saturday Paper will publish long-form journalism each week on the country’s most important issues. It will be distributed into New South Wales, Victoria and the ACT through newsagents and home delivery, and will not be available in supermarkets. Published 48 times a year, the paper will earn newsagents a 27% commission on sales.
The addition of a new weekly independent voice is a significant event in Australia’s news media. The Saturday Paper is expected to attract back to the market customers who drifted away from buying weekend newspapers, as well as to become another regular purchase of existing customers.