Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Free magazines in South Korea

Mark Fletcher
February 19th, 2014 · 1 Comment

skfreemagsA colleague travelling in South Korea sent this photo showing copies of Grazia magazine being given away. In the background you can see the bundles of magazines to be given away.

With an estimated 98% of South Koreans owning and using a mobile phone to access news, ┬áTV and internet, it’s reasonable to speculate that giving away magazines is essential or whether it’s supplementary like the mX free newspaper strategy.

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Category: magazines

1 response so far ↓

  • 1 Mark // Feb 19, 2014 at 8:19 PM

    How come I never see Magazines given away even though I see bottles of Ice Tea or Ice Coffee given away at Train Stations in Sydney during Summer.

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