On March 17, Star Trek The Official Starships Collection launches through Gotch. Given the interest in Star Trek and similar products I’d expect this to sell well. However, indications from Gotch are that they have not been allocated a huge amount of stock.
Gotch will be using sales for Batmobilia to guide allocations.
I’ve been sent part one of Star Trek The Official Starships Collection. It’s impressive. Trekkie colleagues like it and wanted to know launch details.
The launch in an opportunity to range other products that will sell to Trekkies – this wis when we can bank margin dollars off the national TV campaign supporting the launch.