With space limited we have the Disney cakes part series launch display unit located next to the Disney Princess range and the Pacific magazines WIN A CAR impulse unit next to it – bot on the lease line facing into the mall and both driving purchases off the respective units. While they are targeting different shoppers, both are connected with high-profile campaigns. Connecting our business with the campaigns is key to attracting new traffic. hence the placement.
Using magazines to attract shoppers
March 8th, 2014 · No Comments