Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Serious questions surround another ANF promotion to newsagents

Mark Fletcher
March 20th, 2014 · 3 Comments

crimvidNewsagents this week received a fax purportedly sent by Crimvid, a supplier endorsed by the ANF. Click on the image to see the main page of the fax in detail.

Before I get to the fax itself, I’d like to raise the question of ¬†how Crimvid got fax numbers for newsagents.

Did the ANF provide Crimvid with these? If this is the case, has the ANF breached the Australian Privacy Principles that came into effect on March 12, 2014.

The Australia Privacy Principles are clear and data cannot be used for a secondary purpose.

The ANF has newsagent contact data gathered for a specific purpose that does not include use by a third party.

Hence the question: where did Crimvid access the fax numbers of newsagents?

Now, to the fax itself. What a poorly written document. read the first paragraph and see for yourself.

  1. If they have thousands (000’s) of purchase orders from newsagents as they claim, why are they chasing more before they start manufacturing?
  2. Why are goods to be promoted for Easter related purchases yet to be manufactured?
  3. How can the ANF be encouraged to see Crimvid is delivering significant earning potential when there is no data yet supporting this?
  4. What’s the ANF involvement here. It owes all newsagents transparency on its commercial relationship with Crimvid.
14 likes

Category: Ethics · Newsagency challenges · Newsagent representation

3 responses so far ↓

  • 1 gavin // Mar 20, 2014 at 10:19 AM

    If that came by e-mail, you’d call it Spam and delete it. Woeful.

    0 likes

  • 2 Davd S // Mar 20, 2014 at 12:07 PM

    Each of the 20 or so newsagents Aust wide showing as stockists on their website must be ordering bulk. Sorry but our name won’t be added to the list.

    At least now their website has some “details” of specs etc. Still can’t see the value to us or our customers. Pity though, because if we as newsagents are promoted by a company, all is good. Just the wrong product for us. Seems to be a reoccurring theme from the ANF.

    1 likes

  • 3 Carol // Mar 20, 2014 at 12:36 PM

    I am seriously wondering why I belong to this group.

    4 likes

Leave a Comment

Powered by sweet Captcha