Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Promoting InStyle and the gift with purchase

Mark Fletcher
March 22nd, 2014 · No Comments

magsinstyWe are managing the bulk of the Neutrogena gift with purchase with InStyle by Careful placement within our magazine fixturing. The title is selling well so the additional space allocation will not be for long. I’m happy to take the space as the gift shows us off as a retailer offering additional value. It’s a good point of difference for us.


Category: magazines

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