Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Money back guarantee for Yours

Mark Fletcher
April 4th, 2014 · No Comments

untitled_697x994In a first, Bauer is offering Yours readers a money back guarantee up to April 25, 2014. If they are not satisfied they complete a form online, print this, mail it with the magazine cover and Bauer will send a pre-loaded eftpos card that will have to be used within 39 days.

With a bit of thought there could have been a way to involve newsagents in this process and provide a better customer experience as a result.

This money back guarantee offer on the back of the discounted copy sold with Woman’s Day last week invites speculation about the circulate being achieved for the title.


Category: magazines

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