Our Everyday Counter Card sales are up 17% year on year comparing jan-Mar 2014 to 2013. This is off an excellent base. This category of cards accounts for 56.9% of all cards we sell.
17% YOY growth is an extraordinary result. It is valuable with cards delivering the best gross profit percentage out of all categories we sell in our business. I’d be happy to explain our process to anyone.
Talking with another newsagent today, their card sales are up 19% in the same period – a fantastic result.