Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

FIFA World Cup Sticker Collection pack fail

Mark Fletcher
May 7th, 2014 · 6 Comments

worldcupThe retail pack for the FIFA World Cup Sticker Collection is not ideal for use in retail. Instead of being the retail-friendly merchandiser we expected, it was a box holding product that we need to modify if it’s to be put on display in store. The publisher could have done a better job. to help us more easily merchandise this product.


Category: retail · Ugh!

6 responses so far ↓

  • 1 shauns // May 7, 2014 at 7:20 AM

    very poor packaging what areyou supposed to do with it


  • 2 jeff // May 7, 2014 at 8:06 AM

    I tend t agreed re poor production quality, however my sales are great so far..I know the publisher/publisher rep reads this blog as she contacted me re a instore promo. Provide constructive feedback and see what transpires.. I found cutting off the side flaps or tucking them in neatens them up


  • 3 JONO // May 7, 2014 at 9:21 AM

    Our sales are great too, sorry off topic, do you guys know how to get the album for the sticker, i can’t order through netonline.
    Thanks guys


  • 4 jeff // May 7, 2014 at 8:05 PM

    We get our albums thursday as they were delayed from the supplier. An album and some stickers with them. Had plenty of interest


  • 5 Andreina // May 24, 2014 at 8:15 PM

    do you know where to find the stickers in Brisbane?


  • 6 Sofía // May 27, 2014 at 9:37 AM

    Andreina, in Brisbane there is a newsagency that sells stickers on the lower level of Myer near the McDonalds and A bus stops. I haven’t found any other


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