A blog on issues affecting Australia's newsagents, media and small business generally. More ...

I never would have visited your shop

attractingcustomersA customer visited the newsagency a couple of days ago, spending in excess of $40. They make a point of telling us that they visited because of this Happy Jackson range from Tinco facing into the mall. They said they had never shopped with us before.

This is an excellent example of a non newsagency product attracting a new shopper into the newsagency.

The feedback from the customer is an encouragement to focus on more opportunities like this.

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