Australian Newsagency Blog

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Bauer updates newsagents on Reader Rewards

Mark Fletcher
June 20th, 2014 · 2 Comments

Bauer sent Connections newsagents an update this week on the reader rewards program:

  • In the first 14 days 500 customers have earned Reward Stars in Newsagents
  • 23% of Newsagents had customers using the app in week one
  • Already 17 Bauer titles have advertised with a combined audience of 8 million consumers
  • Facebook posts have directed over 170,000 followers to download the app
  • Click here to view a few examples of social media support
  • A lucky Queenslander bagged $1000 by promoting Reader Rewards
  • A fellow Maroon won a MacBook Air, but will they get up tomorrow night when it really counts?

Reader Rewards is only just beginning and is starting to pick up pace into Week 3. We continue to deliver MORE CUSTOMERS, create MORE LOYALTY and drive MORE SALES, it’s vital that we have your support to take this all the way.


Category: Newsagency management · newsagency marketing

2 responses so far ↓

  • 1 Amanda // Jun 20, 2014 at 5:58 PM

    Hate to be cynical, but just read the article before on AWW cookbooks, then read this one!!!

    Hard to support a company that his been taking advantage of you for as long as can be remembered.

    Bauer magazines..New name, but same company…what’s the saying…same S**T, different smell!!


  • 2 Jonathan Wilson // Jun 23, 2014 at 9:02 PM

    I suspect Bauer needs the supermarkets more than the supermarkets need Bauer.
    Whereas the individual newsagents probably need Bauer more than Bauer needs them.


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