Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Jungle Ants a fresh take on an old toy product

Mark Fletcher
June 21st, 2014 · No Comments

kidsholidaysjungleantsWe have brought in Jungle Ants in time for school holidays as part of broader story we plan to tell on activity related gifts / toys.

Ant farms have been around forever and it’s terrific to see them packaged in a fresh and enticing way as these Jungle Ants are. We’ve got a whole new generation of kids to introduce these fun things to.

Planning ahead for school holidays is more important than ever for newsagents as we compete more with toy shops and gift shops. School holidays and excellent opportunity to entice new shoppers into our stores. It’s the time for fresh – non-traditional – window displays that speak to the kids and young families who are out in force during this time.

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Category: Gifts · Trends

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