Australian Newsagency Blog

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IT Girl Loom band magazine late to the party

Mark Fletcher
June 28th, 2014 · 5 Comments

itgirlloomThe It Girl Loom band magazine is months too late to connect with the rapidly fading Loom band craze. Many of us were in this space last year and are now out with the market more than saturated. Also, we were making 50% and 69% GP and not the 25% we get on magazines. I suspect this magazine will be early returned.

6 likes

Category: magazine distribution · magazines

5 responses so far ↓

  • 1 shauns // Jun 28, 2014 at 7:15 AM

    Loom bands done and dusted , so happy I never followed through on the last order . It was one of those things that went from hot to cold within a week .

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  • 2 Mark Fletcher // Jun 28, 2014 at 8:17 AM

    Shaun what’s fascinating is I was talking to a newsagent earlier this week who is just getting into them as the craze has just hit their town. They’re pretty isolated so I think it’s an exception.

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  • 3 Carol // Jun 28, 2014 at 12:06 PM

    Things are a bit slow reaching FNQ. Kids have gone crazy on them in recent weeks and I can’t get enough. I have sold our of the kits and need to order again. Buying them from TNW. Does anyone recommend any other supplier.

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  • 4 David @ Angle Vale Newsagency // Jun 28, 2014 at 4:02 PM

    We were a bit late getting in, too. have dedicated an end to them. Both boards and bands still going well for us. Sold all my IT Girl mags, hoping for a few more. I think this will last at least until the end of school hols.

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  • 5 Vicki // Jun 30, 2014 at 3:36 PM

    Loom bands still selling well here, only really took off a couple of months ago.

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