Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Promoting Take 5 and gift with purchase

Mark Fletcher
July 20th, 2014 · No Comments

magst5jul14We have been promoting the latest issue of Take 5 with a placement in a second location above the pocket where the title is usually located. This placement features the gift with purchase – allowing it to do its job at driving sales. We’re doing this of our own accord and not because the publisher asked – because we want the sales.

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Category: magazines

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