Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Anzac calendar a hit with shoppers

Mark Fletcher
July 24th, 2014 · 2 Comments

anzaccalThe calendar commemorating the Centenary of ANZAC is popular with shoppers even though we are a year away from the commemoration. We are it out and on display as part of a Father’s Day calendar pitch. While calendars are popular for father’s Day, this ANZAC calendar is attracting new shoppers to the category very early into the2015 calendar season.

Placed at the front of the newsagency I have noticed shoppers stopping at to take a look at it. This tells me the calendar has the potential to find new shopper traffic for us.


Category: Calendars

2 responses so far ↓

  • 1 david sanders // Jul 24, 2014 at 7:13 AM

    hi mark, can you let me know where these calendars can be purchased from?


  • 2 Mark Fletcher // Jul 24, 2014 at 7:23 AM

    We get them through Browntrout. They were pitched to us months ago as part of a newsXpress offer.


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