Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Smiles with newspapers

Mark Fletcher
July 27th, 2014 · No Comments

happynewsWe have been testing these cute small yellow happy plush items with newspapers. Customers smile and occasionally they purchase from here. The main stock of the range is on then other side of the aisle so newspaper shoppers with their eyes open will see them twice.

We are constantly trying different items with newspapers – always something with a higher GP to chase a better return from the newspaper sale.

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Category: Newspapers · Tactical display

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