Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Terrific use of the ceiling in a retail store

Mark Fletcher
July 29th, 2014 · No Comments

ceilingCheck out how one retailer I visited recently is embracing the ceiling with the wallpaper going up the walls and onto the ceiling. The book theme is perfect for as they also sell books. The books on the ceiling help give you an impression that you are shoe where special, somewhere different to out there.

Success in retail depends on giving shoppers are unique experience. This shop certainly does that. The fixtures and merchandising sweep you away.

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Category: Newsagency management · retail · visual merchandising

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