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Superheroes are in

superheroesWe are having terrific success with superhero themed products from plush to figurines to cards to pillows. The male-skewed superheroes such as Superman, Batman and Spiderman are particularly popular for us.

What works especially well is placement in locations to interrupt destination shopping. This drives impulse purchases.

Leveraging popular superheroes has been a terrific way to grow plush and toy sales for us.

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  1. david sanders

    Hi Mark,
    Who supplies the Spuddy Superheroes?

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  2. Mark Fletcher

    David they’re from Landmark. While they are a newsXpress supplier they do sell to others at a regular wholesale price.

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  3. shauns

    plug 🙂

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  4. Mark Fletcher

    I guess Shaun. The challenge is some suppliers who do not usually deal with newsagents may deal through a group. This is why I’d mention it.

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  5. Lisa

    I know this is an old post however where can I get my hands on the joker spuddy?? I live in Ireland and cannot seem to find one anywhere

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  6. Mark Fletcher

    Lisia, sorry, sold out. Anyone else?

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  7. tania

    Hello. Does anyone know of a newsagent in Melbourne that sells the Batman Spuddy?
    regards
    Tania

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