Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Strong Peppa Pig Hallmark card stand interest

Mark Fletcher
September 1st, 2014 · No Comments

peppabigWe’ve had the Hallmark Peppa Pig stand for under a week in our Peppa Pig corner and it’s working a treat.

The branding is excellent – the way it owns the whole stand. This is what attracts the target audience and they bring parents and grandparents who buy.

It’s a retailers joy to watch.

The success of this stand from Hallmark is a perfect example of the value supporting licenced products that are backed by a company that understands the value of strong brands.

3 likes

Category: Brand retailing · Gifts · Greeting Cards

0 responses so far ↓

  • There are no comments yet...Kick things off by filling out the form below.

Leave a Reply

Your email address will not be published. Required fields are marked *

Reload Image

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>