A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Many opportunities to leverage mega TV brands

anarchySons of Anarchy is another hit TV show with an excellent merchandise opportunity for newsagents, especially if you are looking for male-skewed items. With different suppliers holding different licences it can be a challenge to get a broad range with which to tell a story.  Sons of Anarchy products could sell all year based on interest in the TV brand. One way to assess interest is download traffic.

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Newsagency opportunities

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