A blog on issues affecting Australia's newsagents, media and small business generally. More ...

The only way to display this issue of Vogue

masgvogueWe have allocated double pockets to display the current issue of Vogue which comes with a tote bag. At first look you’d think the bag is designed by Jean Paul Gaultier. I’m not sure that it is. The information on the packaging is less than clear. Anyway, we have allocated extra space for the next few days to try and move the stock as showing the bag off this way is essential for shoppers to see what they get. Too often newsagents fold the gift behind the magazine – hiding the bonus value.

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