A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Promoting Better Homes and Gardens

15253_471373739669250_7949989954994141008_nWe have  the latest issue of Better Homes and Gardens with weekly newspapers, next to weekly magazines, at the counter and in this aisle end display. It’s all part of our usual first week on-sale push for what is our top selling monthly magazine. It always responds well with strong sales. We pull back after the first week to two locations.

bhgcounterThis month we are also promoting Better Homes and Gardens at the counter with this display unit from Pacific. The unit is part of a promotion through their Nexus newsagency marketing program. I like that it’s compact and can be used in multiple locations.

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