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Pre-selling Star wars partwork launch

Screen Shot 2015-02-21 at 8.14.16 amWe are taking orders for part one of the new Star wars partwork which launches next week. We are also using Facebook to promote its imminent arrival.

Star Wars is a massive franchise and this year is a big year. Promoting the partwork fits with the  Star Wars products we sell. What we are doing here is an example of how we can leverage a low margin high traffic product to be more valuable for us. Doing this starts with our buying. The pre sell gets commitment locked in.

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partworks

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  1. Jonathan Wilson

    The danger would be if the supplier cant supply enough copies of the product to fill all the pre-orders…

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  2. Mark Fletcher

    Jonathan for issue #1 it’s pretty easy.

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  3. Paul

    On another partwork how long have Coles been selling partworks 3 boxes of Something Sweet off to our Coles store

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  4. shauns

    I just cannot bring myself to promote it , to many times has the partworks model failed me . I still cannot get a standing order for the Marvel partworks ,I have one customer that I can only supply him on back orders . the train one took for ever to get what I wanted all you seem to end up with is upset customers . Is it worth it ?

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