A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Opportunity missed to promote newsagents

IMG_7059Westfield has a promotion where shoppers spending $150 in a day get a three month magazine subscription. Given the titles this looks like a Bauer partnership.

I wish the promotion was supportive of newsagents in the centres – allowing people who qualify to collect putaways of their selected titles in their local Westfield located newsagency for three issues.

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magazines

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