Cotton On retail group is opening 150 stores in 120 days around the world. This group, which includes Typo – a major competitor of our channel, is a force to be reckoned with. The growth Cotton On is pursuing is extraordinary in a time when retail is talked down in many media outlets.
From a newsagency channel perspective, we ought to look at the Cotton On expansion as an encouragement for us to embrace change ourselves – change in locations, format and product mix.
There are still too many newsagency businesses today not much different to what they offered ten to twenty years ago. The Cotton On model is to have multiple formats, fresh locations and a pitch relevant to today’s shoppers.
cotton on is losing money in our mall